Mike, you are in good company. Our pipe club was named for Christopher Morley. Both Haunted Bookshop and Morley's Best were blended by one of our more prestigious members, Bob Runowski (who blended quite a few of the C&D Burley blends). If you haven't already, you owe it to yourself to come down and hang out one night.
On topic, it is a great book. Fun to read with a pipe in the colder weather.