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<blockquote data-quote="APKurt" data-source="post: 370953" data-attributes="member: 3471"><p>one last point:</p><p></p><p>I think it is a significant flaw in American society that we base so much of our opinions on the appearance and/or delivery of the person providing the message rather than the content of the message.</p><p></p><p>I like to refer to this as the craft beer phenomenon. We are all about packaging in this society. That is why Coors consistently outsells Stone and Dogfish Head: they have the shiniest packaging and best marketing campaigns despite a clearly inferior product.</p></blockquote><p></p>
[QUOTE="APKurt, post: 370953, member: 3471"] one last point: I think it is a significant flaw in American society that we base so much of our opinions on the appearance and/or delivery of the person providing the message rather than the content of the message. I like to refer to this as the craft beer phenomenon. We are all about packaging in this society. That is why Coors consistently outsells Stone and Dogfish Head: they have the shiniest packaging and best marketing campaigns despite a clearly inferior product. [/QUOTE]
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